Good Places

About Good Places

Good Places is a real estate operator headquartered in Atlanta, GA. Good Places operates in Atlanta, Georgia. Its investment focus is on Affordable Housing, Hospitality and Micro-apartments.

Good Places Properties is an Atlanta, Georgia-based real estate development, advisory, and asset activation firm headquartered at 340 Auburn Avenue NE. Founded in 2017 by Principal Cherie Ong and Managing Partner John “EJ” Lee, the social-impact enterprise operates with a specialized core team of 2 to 10 professionals. Ong and Lee contribute over 23 years and 17+ years of industry experience, respectively. The firm functions as a mission-driven development platform specializing in reverse-engineered real estate development, public-private partnerships, and community-centric asset management. Its strategy centers on urban infill, community asset mapping, adaptive reuse, and sustainable redesign—prioritizing property preservation and reactivation over demolition. The company works primarily with faith-based organizations, non-profit institutions, local government administrators, and mission-aligned capital partners to convert underutilized, church-owned, or civic real estate into community-serving assets. The firm's project focus spans 100% affordable micro-housing apartments, creative small-business incubators, artist loft conversions within historic places of worship, and main street economic initiatives in historically underserved Atlanta neighborhoods. Notable active work includes the activation of historic urban church properties and the development of ION Arts in College Park.

Principals at Good Places

Recent activity at Good Places

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Good Places's project portfolio

3 projects on file · Mixed-Use (1), Student Housing (1), Multifamily (1)

Markets and themes

Markets Good Places operates in

• Atlanta, Georgia

Investment themes at Good Places

• Affordable Housing
• Hospitality
• Micro-apartments
• Multifamily - Ground-up
• Multifamily - Value-Add

Capabilities

• Asset Management
• Data-driven
• Site Development
• Sustainability
• Technology-forward
• Transit-oriented development
• Urban infill

Operators similar to Good Places

• Columbia Ventures
  Emerging tierAtlanta, GeorgiaAffordable HousingMultifamily - Ground-up+1 more theme
• Clous Road Partners (CRP)
  Emerging tierMicro-apartmentsAffordable Housing+2 more themes
• Vista Realty, LLC
  Emerging tierAtlanta, GeorgiaAffordable HousingMultifamily - Ground-up+1 more theme
• Alliance Development Services, Inc.
  Emerging tierAffordable HousingHospitality+2 more themes
• Guerrilla Development
  Emerging tierMicro-apartmentsAffordable Housing+2 more themes
• Bay Heights Capital
  Emerging tierAtlanta, GeorgiaAffordable HousingMultifamily - Ground-up+1 more theme
• Galena Equity Partners
  Emerging tierAffordable HousingHospitality+2 more themes
• The Shelter Companies
  Emerging tierAtlanta, GeorgiaMicro-apartmentsMultifamily - Ground-up+1 more theme
• Trevato Development Group
  Emerging tierHospitalityMultifamily - Ground-up+1 more theme
• Buvermo Investments
  Emerging tierAffordable HousingHospitality+1 more theme

Frequently asked questions about Good Places

What does Good Places do?

Good Places Properties is an Atlanta, Georgia-based real estate development, advisory, and asset activation firm headquartered at 340 Auburn Avenue NE.

Where is Good Places based?

Good Places is headquartered in Atlanta, GA.

What markets does Good Places operate in?

Good Places is active in Atlanta, Georgia.

How many employees does Good Places have?

Good Places has 2–10 employees.